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  • Date
    • May 9, 2024

Necessity Retail in Strathcona County

Our development, EVER on Baseline, is a proposed 76,189 sq. ft. grocery-anchored site supporting the continued growth of Strathcona County. Our team has designed preliminary site plans catering to the demands of the community, and the vision of the city.

Business in Strathcona County

Strathcona County has the ambitions vision of becoming “Canada’s most livable community,” and works to achieve this goal through expertly planned communities, well-planned roadways, a strong economic development arm, and competitively low taxes for businesses. Home to innovative entrepreneurs, business leaders and boundless opportunity, there are countless benefits of doing business in this prosperous community.

Today ranked the #6 Livable City in Alberta (Globe and Mail), Strathcona County has a population of 100,362 and is forecasted to grow by 7% in the next 10 years. Residents have an average household income of $205,196 compared to the City of Edmonton’s average $139,035 (2023 Census).  They enjoy proximity to essential amenities including entertainment, shopping, and healthcare, and have easy access to work locations or leisure destinations outside the town.

Convenience & Necessity Retail Demand

According to the 2024 Retail Market Analysis, (Strathcona County), the community continues to see low retail vacancy (3.9%) compared to Edmonton (6.2%), and demand is largely for convenience/necessity retail.

Comparison Retail (products which are usually higher value and purchased infrequently) make up 50% of retail in Sherwood Park; the majority of these retailers are stationed on the primary commercial corridor of Baseline Road (seeing 36,677 VPD 2023) The trade area offers a robust collection of Comparison Retail but lacks options for Convenience/Necessity Retail that support the growing community requirements.

EVER on Baseline addresses this demand, bringing grocery, fuel service stations, drive-thrus, and other retail/professional service users to a highly accessible intersection at the entrance to Sherwood Park.

EVER at the Heart of Prosperous Communities

We look forward to supporting the vision of Strathcona County and bringing desired services to residents, ultimately elevating the quality of life and creating one of the most livable, successful cities in Canada. Our goal is to support the growth of communities and have thriving and prosperous businesses at the heart of them.

For more information on our development plans for EVER on Baseline, or to inquire about leasing opportunities please contact our sales team.

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